tylerpierce (tylerpierce) wrote,
tylerpierce
tylerpierce

I'm thinking of finally printing up vanity matches for my birthday.

Pros:

  • My logo cards have worked out pretty well over the last few years.
  • A good leave-behind item.
  • Paper matchbooks can also be written in.


Cons:

  • Smoking bans mean there's a lot less call for matches. Who asks for a light anymore?
  • The minimum order means I will never, ever run out of matches. How long does it take to use up ten thousand matchbooks?
  • The cost. Having shopped around for this a few times, custom matches are a niche business compared to general printing.


Other common items in this vein have less appeal. It's not easy to increase brand recognition.
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